Tag Archives: proposal

Kerry goes to Mexico! Publishing Toolkit goes on sale!

art Toolkit cover_265wideSummer is wrapping up and it’s likely your thoughts are turning to fall, sweaters, and books (hopefully your own!). Meanwhile, some exciting news is happening here at BoB headquarters. Kerry has decided to relocate to Merida, Mexico, with her family from September 2016–June 2017. She plans to learn Spanish (or at least her kids will!), travel, experience a new culture, and work on her own writing.

But do not fear! Even though she’s freaking out about Kerry’s run for the border, Jen will be holding down the BoB fort here in Seattle, and our popular 2-on-1 proposal reviews will still be available. If you’ve been considering this service, be sure to book early, as our availability may be a bit more limited. If you’d like to know more about these reviews, click here. (FYI: Jen will be teaching an author platform class as part of the Seattle Public Library’s Seattle Writes program on September 17 and December 10. More on those free workshops here.)

We’d also like to get you back in the swing of proposal progress by giving you a special offer. Our essential Publishing Toolkit is 100-plus pages of insider intel, including all sorts of publishing information, worksheets, key book contract info, marketing and author platform advice, and two complete proposals to use as templates. It is the best possible DIY guide for whipping your proposal into shape, and we recommend it to anyone planning to pitch a book. Until Sept. 15, we’re offering the Toolkit as a downloadable PDF for $69.

It’s rare that we put our $99 Toolkit on sale, so don’t miss the window—click here to order!

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Only a few spots left! Register NOW for our May Class: Craft a Winning Book Proposal

bookstackDue to popular demand, we’ve teamed with with the Queen Anne Writers Studio to bring you our book proposal workshop! To date, we’ve had many students turn their dream of publishing into a reality, and this class is where many of them started. One student even said, “I went from feeling hopeless to hopeful.” Our classes have a tendency to do that to people.

Here’s the thing: You may have a terrific book idea ready to set the publishing world on fire. Alas, without a spot-on book proposal, it may never see the light of day. Don’t let this happen to you! Learn how to create a savvy and professional proposal that will make publishers and agents sit up and take notice. During our 4-hour workshop, we will walk you through the key elements of any successful proposal—including title/subtitle, opening pitch, author bio, and marketing plan—and help you polish each one with hands-on exercises and individual feedback. Class size is small so you and your idea will get plenty of attention.

Make no mistake: Crafting a killer, on-point proposal is absolutely essential to succeeding in the current marketplace no matter what publishing route you take. You’ll leave this workshop not only committed to getting the book deal of your dreams, but with a concrete start to every section of your proposal. Don’t you feel more hopeful already?

When: Saturday, May 14, 1–5pm

Where: Tulinda Yoga Studio, 618 McGraw Street, Queen Anne

Who: Suitable for any writers actively working on or thinking about a book. No matter the genre, where you are in the writing process, or how you’d ideally like to publish, this class will ensure you have the best shot at publication. (While book proposals are expected for nonfiction titles, we encourage all aspiring authors to write a proposal, as it will make their submission—and their book—stronger.)

Fee: $199. You can register via PayPal here. Your payment in full confirms your registration and reserves your spot. Space is limited to 15, so register early.

What to bring: Bring something on which to write, be it laptop or pen and paper. (Please charge up before coming and bring your power cord, and we’ll do our best to accommodate your charging needs.) Please also bring your mobile coffee mug or water bottle. We’ll have coffee, tea, and water on hand.

(photo: craftbuds.com)

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New Author Success Story: Anne McTiernan

Anne McTiernan took our UW class last spring to work on her proposal, and we were thrilled to hear that she scored a book deal for her memoir, StarvedFH_AnneMcTiernan_2616Writers, remember: book deals DO happen, and they happen every day. We share these success stories to give you insights from real people going through the publishing process, and to inspire and motivate you to keep going! Here’s Anne’s story.

What is the title of your book, and who will be publishing it?
Starved: A Nutrition Doctor’s Journey from Empty to Full by Anne McTiernan, MD, PhD. It’s a poignant memoir of a girl who endured childhood emotional and physical deprivation, a binge-eating disorder, and abuse, to find love, strength, and happiness.It will be published by Central Recovery Press in November 2016.

Tell us how this book came about. What inspired you?
After reading Frank McCourt’s Angela’s Ashes, a memoir of his miserable Irish Catholic upbringing, I was inspired to write about my miserable Irish-American Catholic upbringing.

Can you share some insights on the chain of events that lead to your book deal?
I sent queries to many agents, received some positive responses, and went with an excellent agent who was ready to work with me without a delay of several months. I received many rejections—that seems to be unavoidable in this business.

How did you handle any challenges you faced? Did you seek out professional services or other help along the way?
There’s a saying among doctors in training: “See one, do one, teach one.” I naively thought that I’d be able to whip off my memoir, but soon found out that creative writing requires a lot of learning and practice. So I sought help. I took the University of Washington Certificate Program in Memoir with Theo Nestor, and also took her Advanced Memoir course. Then, when I had a completed manuscript, I worked with two excellent book advisors/editors: Claire Dederer and Jennifer D. Munro. Finally, when I was ready to find an agent and publisher, I took Jen & Kerry’s UW course, “Publishing Your Book in Today’s Marketplace.”

What surprised you during the publishing process?
I had previously published a health advice book (Breast Fitness: An Optimal Exercise and Health Plan for Reducing Your Risk of Breast Cancer, St. Martin’s Press, 2000), and was surprised at how much more challenging and competitive the business has become. Another surprising thing I learned with both books is that the author has to be actively marketing the book, and can’t expect that the publisher will do all of that.

What’s been the best aspect about getting a book deal?
It’s very rewarding to have a publisher get excited about my book, and to commit to share it with the world.

What’s next for you?
I’m learning a lot about marketing! I’m also working on a memoir about my medical school years.

Anything else you’d like to share?
I highly recommend the information provided by Business of Books—Jen and Kerry covered exactly the things I needed to know for developing a query letter and book proposal.
(Thanks, Anne!)

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New Services to Help YOU Get Published

publishSpring is in the air, new ideas are blooming, and business is booming here at Business of Books headquarters. Due to popular demand, we’re rolling out some exciting new individual offerings for our clients. As always, our mission is to help you put your best foot forward with agents and publishers—and get the book deal you deserve. We encourage you to check out our services to make sure your proposal, query/cover letter, and submission list are spot on and have the absolute best chance for representation and/or a publishing deal.

NEW! Comprehensive Proposal Development & Consult Package
This new service takes you step-by-step through the proposal process, including a personalized kickoff meeting to set a schedule and parameters for your project, regular check-ins to review progress and keep you on track, and guidance throughout your proposal’s development. It culminates with our 2-on-1 proposal review for a perfectly on-point proposal, as well as a review of your query letter, cover letter, and submission list. $2,000.

NEW! Query Letter, Cover Letter & Submission List Review
Even if your proposal is good to go, you still need a compelling and salable query and cover letter—not to mention the right people to pitch it to. This service entails a comprehensive electronic review and detailed feedback on your cover letter, query letter, and agent/publisher submission list. $499

2-on-1 Proposal Review
This popular service provides our professional advice and concrete revisions to ensure your proposal rises out of the slush pile. You send us your draft proposal electronically; we add our comments and suggestions right into the file. We also provide a detailed overall assessment that covers every section of the proposal. $599

Publishing Toolkit
Are you a DIY type? Do you wish you had Jen & Kerry around as a desktop reference? Then our Publishing Toolkit is for you. This invaluable resource, available as a binder or PDF, will walk you through the proposal process and beyond, including insider tips on submissions, contracts, publisher relations, and more. With 100-plus pages of publishing intel plus exercises, worksheets, and two sample nonfiction proposals, it’s a steal at $99.

Looking for something other than what you see here? We’re happy to discuss the unique needs of your project. Email us for rates and details.

(Photo: adirondackcenterforwriting.com)

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Get Published! A look back at our Willows Lodge retreat

Willows 2016They came, they learned, they polished their already strong book ideas.

Fresh off our Get Published! Writers Retreat at the luxe Willows Lodge, we are in awe and inspired by each and every one of our attendees.

From children’s picture books to memoir to alternative history, these aspiring authors dove in from the get-go, developing book proposals and query letters, and in the process strengthening their projects.

Based on the feedback and the energy in the room, we helped each and every one of them.

In return, they inspired us. Every single time we teach a class or host a retreat, we get invested in helping our clients’ and students’ books be all they can be. Some folks come in with a polished, “finished” manuscript and yet we help them step away and look at their project with fresh eyes, which inevitably leads to a more thought-out and creative submission. Other writers are still kicking around several ideas but almost immediately, they focus in on the one that feels right for them and the marketplace. Regardless of where they were starting from, all left with a proposal-in-progress and the beginnings of a compelling query or cover letter.

As for the two of us, we left more committed than ever to helping writers realize their publishing dreams. To that end, we’ll be scheduling more workshops in the coming months and expanding our offerings to include individual consultations, proposal writing, and more!

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Register now for our May U-W publishing course!

U-W logoGive us a month, we’ll give you a finished proposal. That’s our promise for our upcoming four-week course, Publishing Your Book in Today’s Marketplace, via University of Washington’s Professional & Continuing Education (UWPCE). This hands-on and results-oriented class takes place on the UW Seattle campus on Thursday evenings, May 7–28. Give us a month, we’ll get your book proposal ready to submit!

Here are the details:

This four-week course will illuminate each step of the book publishing process to help you bridge the gap between manuscript and publication. We will show you how to research the marketplace and assess competing titles, develop a compelling author platform, create a marketing plan for your book, craft a thorough proposal and query letter, and submit to agents and editors. The instructors will also demystify the publishing process and give you the tools you need to be business-savvy authors, no matter what publishing route you choose. Regardless of genre or where you are in the manuscript process, this course will help you focus your book project and prepare it for publication.

Through our proven materials, encouraging and humor-filled presentations, and in-class exercises and homework assignments, you will quickly create a polished and on-point proposal that’s submission-ready.

Cost: $299 | 1 CEU | Registration Number: 147293

Registration is open and space is limited so enroll today HERE!

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Two days only: Publishing Toolkit 50% off!

art Toolkit cover_265wideDid you know you could get all of our publishing insight and guidance in one crisp white binder? It’s true! What’s even better is that, in honor of Small Business Saturday, we are offering to our Business of Books community this weekend only for the unheard of price of $49!

The Business of Books’ Publishing Toolkit is chock-full of information on researching your idea, developing the key sections of a proposal, honing your submission list, sending out your proposal, and navigating contracts and the business of publishing, the Toolkit is a resource that can stand in for us and keep you focused and inspired. As one attendee said, “The toolkit has been extremely informative and helpful. It is an anchor that I’ll refer to again and again.”

Our Publishing Toolkit features:

  • A 30-day step by step plan to creating a book proposal ready for submission
  • Two actual proposals to use as templates
  • Worksheets
  • 5-minute challenges to move your project along
  • information to help you create a targeted submission list
  • details about the publishing process a
  • tools for contract negotiation
  • 100+ pages of material

For this weekend only, we’re offering the the Publishing Toolkit for $49 plus shipping for the physical binder or a cool $49 for the PDF version. We have never offered this proprietary program at such a low price. The handy binder provides 100+ pages of insider information and includes worksheets and proposals (rarely seen outside of publishing circles) to guide you on your path to publication.

>>Buy the hard copy of the Publishing Toolkit for $49 (+ $7 shipping)
>>Buy the PDF of the Publishing Toolkit for a cool $49

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Our new webinar will help you score a book deal; early bird rate ends Friday!

Did you know that it’s important to have a great title and subtitle when you pitch your book to agents and publishers? That’s right. A title that grabs their attention, offers a promise, and has keywords that are searchable online is just one of the many things that a publisher looks for when assessing a book project. Even memoirs and novels are starting to include subtitles to help clarify what the book is about and attract readers who might be shopping online. For example: Wild: Lost & Found on the Pacific Crest Trail. See where we’re going with that?

That’s just one of the tips you’ll learn during our upcoming 2-part webinar. Still not sure if the class is right for you and your book project? A few questions to consider:

  1. Have a brilliant book idea, but don’t know where to start?
  2. Tried self-publishing but would now like to try traditional publishing?
  3. Been shopping a book proposal around with no luck and don’t know what you’re doing wrong?
  4. Want to score a book deal?

If the answer is YES to one or all of the above, our upcoming webinar, Score a Book Deal, is perfect for you! Scheduled on November 12 & 19 at 6pm PST, you can get all of our insider knowledge from the comfort of your home or office. And with 40+ years of publishing experience and 40+ books between us, we have a lot to say!

We’ll walk you through Secrets of a Successful Proposal in the first session and then follow it with What Every Publisher Wants You to Know. No matter where you are in the process or what your concept, we’ll give you all the tools—and the motivation—to create and submit an on-point, salable proposal with confidence to agents or publishers. Read more or register here—and do it quickly for the best possible price! Early bird pricing ends on 10/31.

And don’t worry if you can’t make the live dates. You’ll be able to watch the recording at your convenience for up to a year. We’re nice like that.

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Tips for Polishing & Submitting Your Book Proposal

In our experience, burgeoning authors spend a lot of time developing their manuscript. They may even create a strong proposal that covers the business and creative aspects of their project. Then they freeze. They feel as if they make one misstep and don’t follow all the (often invisible) rules, their project will be dismissed, rejected.

We’re here to reassure you. If you’ve put together a solid proposal about a compelling concept with great writing, you will get serious consideration from an agent or publisher. Your proposal won’t be kicked to the curb because you stapled it rather than used a binder clip.

Your submission packet should include your cover letter, your proposal, and any additional materials (if applicable). And for additional tips, here’s a handy checklist to make sure you’ve crossed your “T”s and dotted your “I”s.

  • Include a footer on every page of your proposal that includes your name and page number.
  • Staple or binder clip the pages together.
  • Use your best judgment when it comes to presentation (double-spaced, easy-to-read 12-point type is always a good way to go).
  • Spell check, proofread, be consistent in formatting (bullets, headlines), and enlist a second set of eyes to do a final read.
  • While it’s not necessary, you can use letterhead/heavier stock for your cover letter.
  • Be as specific as you can when addressing your packet. If you have a particular editor or agent to send your proposal to, great. If not, it’s fine; it will be reviewed by an appropriate person (it can be addressed to “Children’s Editor,” for example).
  • Do not give a publisher or agent more sample text than outlined in their submission guidelines. Giving them more than they ask for in terms of other components of the proposal (marketing and competing titles, for example) is always okay.
  • Unless otherwise specified in the submission guidelines, send your proposal via snail mail and be patient regarding a response. If there is an e-mail posted, contact the publisher or agent when the allotted time has passed.

While it’s good to heed the differences of submission guidelines (length of sample text, for example), don’t freak out about over-customizing your proposal. Most proposals can go as-is to multiple publishers and literary agents, as long as you have a complete, robust presentation. What’s most important is whether the CONCEPT is the right fit for that publisher or agent.

 

scorebookdeal LRGWant to make sure your submission lands you a publishing deal?
Join our upcoming webinar: How to Score a Book Deal.

You’ve got a book idea, but how do you get it out of your head—and onto the shelves? We’ll show you how to hone your idea, assess the competition, bulk up your author bio, choose the right sample text, strategically research publishers and agents, and develop a complete proposal, giving you all the tools you need to create a savvy, on-point submission. All this in a 2-part live webinar on November 12 & 19 at 6pm PT (and you can watch is over and over at your convenience).

Register here. (Tip: Use the code “writenw” for $49 off!)

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30 Days to a Winning Book Proposal Intensive Workshop Scheduled for 5/18

With our wildly effective proposal intensive, let 2013 be the year that you get a sweet publishing deal! Back by popular demand, we are offering our highly rated 30 Days to a Winning Book Proposal course. We are offering a full-day workshop on Saturday, May 18. We created this intensive program to illuminate each step of the book proposal process, breaking it down into an easy-to-follow 30-day plan. We will cover every aspect of the development process, detail how to write various components, and provide “homework” so you can move your proposal forward efficiently on your own. You’ll leave with a plan for an on-point proposal, ready to send to publishers or agents.

Included in this results-oriented workshop is the Publishing Toolkit: A Hands-on Resource for Burgeoning Authors. This binder is filled with all the notes and materials to develop your successful proposal from start to finish—including step-by-step advice, helpful exercises and worksheets, key information on creating a targeted submission list, and real sample proposals that have sold to publishers.

During this all-day workshop, learn how to build your proposal with a successfully proven 4-part program:

Part 1: Research & Refine Your Idea
Develop a winning book idea that will rise out of the slush pile. You will:

  • Hone a viable nonfiction or fiction idea
  • Learn how to research the marketplace and competition
  • Brainstorm formats
  • Develop a publisher and agent wish list

Part 2: Sell Your Book—and Yourself
Create a killer author platform and marketing plan that will demand attention. You will:

  • Uncover the many strengths and attributes that you can bring to the table as an author
  • Learn how to leverage social media and other venues to build a strong platform
  • Brainstorm a robust and creative marketing plan for your title

(At this point in the day, you’ll have an hour to grab lunch on your own.)

Part 3: Craft Compelling Copy
Focus your proposal with a great title and introduction, and reel in editors and agents with compelling text. You will:

  • Develop a strong opening pitch
  • Learn how to create a complete, detailed outline and on-point sample text

Part 4: Submit Your Proposal
Lastly, create a savvy final package and target the right publisher. Learn how to:

  • Draft an arresting query letter
  • Develop your submission list for agents or publishers
  • Discover the pros and cons of self-publishing
  • Get a basic grasp of advances and royalties
  • Put the final touches on your proposal submission.

Here are the details:
Saturday, May 18, 9:30am-5pm

Hotel 1000, 1000 First Ave., Seattle
$299
Register now

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